Chỉ trong 0,59 giây, Google cho ra 865.000.000 kết quả cho cụm từ tìm kiếm: “Street team marketing”. Vậy đây là gì? Thực tế, “street team marketing” (tạm dịch là “đội ngũ tiếp thị đường phố”) đã tồn tại từ Read More …
EloQ Communications is pleased to announce that we have officially launched our shiny new online newsroom, featuring all the press releases EloQ sent out for its clients and EloQ’s own releases. This online platform, called EloQ’s newsroom, works as a Read More …
Trách nhiệm xã hội doanh nghiệp (Corporate social responsibility – CSR) ngày được nhiều doanh nghiệp hoạt động tại Việt Nam quan tâm. Để thể hiện trách nhiệm với cộng đồng hơn, các hoạt động CSR nên được đưa vào Read More …
We are pleased to announce that EloQ Communications now extends its services to foreign and local companies who wish to investigate and expand their business network and explore new markets. The new services include identifying new business opportunities and partners, Read More …
Being Singaporean is a curious thing. Based in the centre of Southeast Asia, we are a tiny developed country anchored in a less developed, culturally diverse region of the world – often referred to as “Asia Lite” for Western tourists Read More …
Many corporations have very strong social media presence, with high volume of engagement between the company and its audience; but engaging widely does not mean engaging wisely. Especially during crises, a good social media crisis management plan directs the company’s Read More …
Clāra Ly-Le, our Managing Director, has recently been elected as one of the board members of Public Relations and Communications Association Southeast Asia (PRCA SEA) Regional Board. This PR and Communications Regional Board provides a formal mechanism to consult the Read More …
In 2014 the Sultan of Brunei announced new strict laws that would be gradually rolled out, with the most recent phase of the implementation including laws that would punish adultery and homosexual sex with death. Following mass media attention and Read More …
(Translated from 5 Things You Need to Know When Using KOLs in Vietnam on EloQ’s Blog by Tuấn Thành, to cross-post on MarketingReview.vn) Hiện nay việc sử dụng KOL (Key opinion leader of influencers -có thể hiểu là những người Read More …
An average person is exposed to about 1,000 advertisements a day, and up to 32,000 ads a year (“STAND lesson,” 2012). Advertising is arguably one of the most omnipresent things in our lives. Have you ever thought of how it Read More …
