Influencer marketing and its ethical responsibility toward followers

Recently, influencer endorsement of low-quality and untested skincare products, counterfeit cosmetics, placebo, or even risky cryptocurrency has stirred up frustration in the community. However, this influencer marketing dilemma has already existed for a long time. So what is the role Read More …

When to hire agency, and when to build your in-house digital team?

Digital marketing is currently considered one of the most efficient communications channels. With a do-able budget, high reach and measurable KPIs, almost every company wants to build for itself an effective digital strategy. But the question is whether they should Read More …

EloQ Communications and five years of constant exertion

As a leading public relations (PR) and integrated marketing communications (IMC) agency based in Ho Chi Minh, Vietnam, with projects in Vietnam and throughout the ASEAN region, EloQ Communications is delighted to celebrate its five years of operation anniversary on Read More …

EloQ Communications celebrates its fifth anniversary and its dream to bring Vietnam’s PR industry name out to the world

After years of committing to the public relations (PR) and marketing industry, EloQ Communications – a boutique public relations and marketing agency located the bustling Ho Chi Minh, Vietnam, now celebrates its 5th anniversary with many successful projects for small Read More …

Highlights from EloQ Communications in January 2021

In January 2021, EloQ Communications has released the following news: EloQ Communications among top 10 ‘social media’ and ‘content’ agencies by TDA EloQ Communications, a PR and marketing agency from Vietnam, has been recognized as one of the best agencies Read More …

Đến lúc người hành nghề Quan hệ công chúng phải ‘PR’ lại cho chính ngành mình

Sống bằng nghề đánh bóng tên tuổi cho thiên hạ, nhưng phần lớn người làm PR cũng như các agency lại không giỏi quảng cáo cho bản thân. Trong 10 agency thì sẽ có đến 8-9 đơn vị sẽ hơi Read More …

Thực chất nghề PR là làm gì, có cần thiết đến vậy không?

Gần đây, tờ The Strait Times của Singapore có thực hiện một khảo sát về nhìn nhận của người Sing về các ngành nghề thiết yếu (essential jobs) như bác sĩ, công nhân môi trường, người giao hàng… Kết quả Read More …