Public relations, as its name suggest, is about working with the public, and is heavily influenced by cultural factors. How is the PR industry in Vietnam different from those from the other side of the globe, more specifically, North America? Read More …
Due to differences in geographic location and culture, the marketing trends of the U.S. and Vietnam have many distinctions and how brands in these two countries approach their target audiences is not the same. Here are some typical trends: Out-of-home Read More …
EloQ Communications announces our expansion to Toronto, Canada to add another layer of value to the America region. With this expansion, EloQ seeks to work more closely with the North American clients and partners to provide global coverage. North American Read More …
In Vietnam, social media has become one of the most popular communication platforms. Despite the powerful effect of social media in conditioning a crisis, and the trend to integrate social media into crisis management strategies in many countries, Vietnamese companies Read More …
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